Celebrating its annual Vitality Week this June, Swissôtel Hotels & Resorts aim to inspire guests to recharge, venture into something new and feel energized for the summer months ahead. The 2018 call to action, Power the Heart, Boost the Soul, invites locals and visiting guests alike to maintain their mental and physical fitness through invigorating and nourishing food, beverages, activities and services at Swissôtel locations all around the world.
Lilian Roten, vice president, Swissôtel Brand says, “Our guests have a zest for life and share our mindset of being open, energetic, passionate and happy. We express this through our very own commitment to Vitality. More than just a program, the spirit of Vitality permeates everything we do, from our well-being offerings to our menus and meeting planning. Our guests want to feel great today and even better tomorrow and we love providing new ways to engage their minds, bodies and souls.”
Kicking off on 4 June 2018 and culminating on Global Wellness Day on 9 June, special Vitality events and activities will be introduced. Hotels across the Swissôtel network will participate, featuring a variety of Vitality Week brand.
Among them are The Five Tibetan Rites, which are five simple exercises that invigorate the body and mind. No need for equipment or preparation. There is also Vitality Express massages that are designed to aid those in need of some timely R&R. For the health conscious, a vibrant new trio of smoothies will be introduced during Vitality Week, featuring a morning kick-off smoothie; a high-noon smoothie; and, an evening siesta smoothie. And of course a healthy start to the day begins with a balanced breakfast and a boost of energy. Swissôtel has developed a series of delicious and wholesome energy coffees sparked with invigorating spices such as ground cinnamon, ginger and cardamom to rev up energy and lift moods.
In addition to these brand wide initiatives, many Swissôtel locations will also celebrate Vitality Week in unique, authentic and destination-specific ways.
During the month and throughout the year at all Swissôtel destinations, regular Vitality programming will continue, with the popular Vitality Guides for local neighbourhood walks, Jogging Maps, Mindfulness Podcasts, Vitality Meeting Breaks, Digital Detox Postcards, Worry Eaters for children, in-room fitness equipment and exercise cards and Vitality Drinks and Vitality Cuisine.